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Station Branding

Spirit HorizontalSpirit was created to present a positive alternative to qualifying members of the Petroleum Marketers Association of America’s 46 state associations. Major brand availability continues to diminish as refiner-suppliers merge and consolidate. Costly imaging requirements and binding contracts often limit financial success. By keeping branding costs to a minimum, Spirit offers marketers of all sizes an opportunity to aggressively compete in the marketplace.

Spirit’s partnership with U.S. Bank Voyager Fleet Systems provides a complete package of turn key business options for licensees. By bundling services together, Spirit can actively negotiate for the best possible prices for a variety of much-needed tools and technology. Spirit’s credit card processing agreement is with RBS WorldPay, the leading, single-source provider of electronic payment processing services – including credit, debit, EBT, checks, gift cards, e-commerce, customer loyalty cards, fleet cards, prepaid cards, ATM processing and cash management services. Through RBS WorldPay, Spirit offers an extremely competitive credit card processing rate that outpaces the industry average.

Spirit is embraced by marketers nationwide with sites in states from coast to coast, including Alaska and Hawaii. More than half of all Spirit licensees have branded multiple locations, a firm testimony that the industry values the brand’s flexibility, quality image and wealth of business solutions and resources.

Consumers enjoy all of the same “bells and whistles” of the major brand names with the additional satisfaction of knowing they are buying gas from an American company with a new, competitive Spirit.

Contact us today to find out how Spirit can help improve your bottom line.